Personal Protective Equipment (PPE) and Workwear specialist Supertouch has appointed Martin Russell as Footwear sales manager.

The appointment follows Supertouch’s recent partnership with Aimont, one of Europe’s leading safety shoe manufacturers. Russell will play a key role in supporting the continued growth of the company’s existing range, as well as building up the reputation of Aimont nationwide.

Russell brings a great deal of knowledge and experience of the PPE sector having previously worked as an account manager at Arco for eight years. He joins Supertouch from his most recent managerial position at SCA where he was primarily responsible for driving customer growth for its range of Hygiene products.

With a strong background in both sales and PPE, more specifically gloves and footwear, and with a proven track record, Russell is well placed to provide Supertouch with the skills and support needed for the continued growth of its footwear range, while heralding the launch of the new collection.

Parvez Akhtar, Supertouch executive chairman, said: “Martin is the right appointment for our new Footwear Specialist position which was created following our recent partnership with Aimont. While we already stocked a range of footwear, the Aimont brand brings with it an exciting new opportunity for the business and its continued growth. It was therefore essential that we dedicated a role specifically to its promotion. Martin has a wealth of experience in the sector, across both sales and PPE and we are delighted to welcome him on board.”

Russell added: “I’m really looking forward to joining the team at Supertouch and taking on this exciting new role. The business has invested a great deal in recent years and Aimont is just one example of this, so I am delighted to be starting at such a pivotal time for the company. Safety footwear is an essential part of workwear for many, and safety must never be compromised. Aimont is already well-respected amongst industry professionals and I’m thrilled to be helping to promote it.”

Aimont prides itself on the safety integrity of its products, the range brings together a perfect combination of quality, durable footwear for a broad range of people and applications.