Australia’s leading supplier of safety footwear Steel Blue announced the expansion of their European presence with an office and warehouse in Sheffield, UK. The Steel Blue UK location is the company’s sixth warehouse after the Netherlands, USA, New Zealand, and 2 in Australia.
This expansion follows after years of groundwork taking Steel Blue boots across Europe, the Middle East and Africa. Steel Blue’s plans to accommodate the UK operations with a dedicated office and stock were initiated by the vastly growing demand for Steel Blue boots in the UK market, the ambition to positively impact the local economy, and to reduce the carbon footprint with shipping efficiency. As a CO2nstruct Zero Business Champion implementing strategies in line with Net Zero goals is a priority for Steel Blue.
Steel Blue in the Steel City – It’s a Match
The Sheffield office accommodates client meetings, staff trainings and flexible workspaces. The warehouse will allow for 14,000 pairs of boots dedicated to UK stock as well as accessories, POS material, merchandise, and brochures. With local stock and office, deliveries across the UK will be faster and customer service, sales and marketing support will be increased.
The product range includes Men’s and Ladies safety boots, Mid-Cut or Ankle-High, enhanced safety features such as Metatarsal protection, and several colour choices. Featuring patented Trisole Comfort Technology, Ortho Rebound Footbed and supple leather, all Steel Blue footwear comes with a 30-day 100% comfort guarantee and 6 months manufacturer warranty for a no risk trial.
